About Us

About Us - Greg Windt
Santa Cruz Radio and Television
Find Windt’s SCTV on the corner of Soquel Drive and Frederick Street

Windt’s Santa Cruz Radio & TV (SCTV) has been serving Santa Cruz County’s Electronics needs since 1943. Family-owned and operated by Frank Windt, Greg Windt and Mark Bechtold, SCTV is your One-Stop Shop for your new home theater, security camera, music system, flat screen TV or Smart Home gadget. Plus, we are experienced repair technicians.

Are you in the market for a new flat screen TV? SCTV is an authorized reseller of Sony, Samsung, and LG TV’s. Need it mounted to the wall? We offer professional installation services with wires concealed for that clean, modern look! Looking for an easy to use whole-house music experience? Contact us about SONOS and experience Smart Speaker technology like it was meant to be. Want to keep and eye on your property and provide a better level of security for your home or business? The pros at SCTV can design and install a quality camera system from brands such as Ring, Nest, Hikvision, Illumivue and more!

Call to make an appointment to stop by our showroom today. One of our friendly employees will be glad to assist you. We are located at 1515 Soquel Ave at Frederick St. across from Mackenzie’s Chocolates.

Santa Cruz Radio & TV — Past, Present, Future

Established in 1943, Santa Cruz Radio & TV has been serving the Santa Cruz area since before televisions existed. We’ve been a local staple in the community for over 70 years! Try getting that local experience at big box store like Circuit City, Fry’s, or Best Buy; you simply won’t find it. Only SCTV can provide you with the most genuine service and support in this area.

Owned and operated by father and son — Frank and Greg, and cousin Mark — at SCTV you’re getting the benefit of over 60 years of experience in the electronics sales and repair industry.

SCTV originally opened its doors as a radio repair shop back when gasoline was less than 25¢ per gallon, Nat King Cole was a top-selling musician, and Honda and Nintendo were concepts in the dreams of their respective entrepreneurs.

Times have changed, and SCTV has certainly changed with the times. We are proud to offer a modern product or system to meet your home entertainment needs. SCTV provides home service and installation for Santa Cruz, Scotts Valley, Soquel, Aptos, Boulder Creek, Ben Lomond, Felton, La Selva Beach, Watsonville, Monterey, Carmel, Los Gatos, Campbell, Santa Clara, San Jose and … beyond!

If you have any questions, call us at 831-423-6027 or shoot us an e-mail using our handy form. Greg or Mark would be happy to answer them for you. We are currently remodeling our showroom, but we are still open for business!